Eric Petersen

Vice President Platform Strategy
Weber Shandwick
Eric Petersen - Weber Shandwick

As a Vice President, Platform Strategy, Eric is a digital strategy expert that designs breakthrough digital brand campaigns for Fortune 500 clients across multiple verticals. Previous to Weber Shandwick, he led social strategy at Ogilvy Chicago building integrated campaigns for SC Johnson, Motorola, Corona Light, Modelo, and the Chicago White Sox. Prior to Ogilvy, he led social strategy at Digital Royalty in Las Vegas and worked with a portfolio of Hilton Hotels brands, and the LPGA. Eric has also held global positions at multiple hospitality companies, including Caesars Entertainment and the Hard Rock in Las Vegas where he led digital strategy for their resorts.